LogoRay vs Anymark: two one-time brand kit makers compared
Anymark earns this comparison: it shares LogoRay's one-time pricing philosophy, its designer-curated aesthetic is genuinely good, and makers say nice things about it in public. The differences sit in what the entry tier includes, when you receive your files, and what the free tier lets you take with you. One caveat before the table: Anymark experiments with its pricing, so the figures below are the ones live at the time of checking and your session may show different numbers.
Facts checked August 9, 2026. Sources at the end. Prices change; always confirm on the vendor's own pricing page.
Pricing and files, side by side
| Anymark | LogoRay | |
|---|---|---|
| Entry price | $99 one-time Logo package, at the time of checking | $39 one-time with the SVG included |
| Source files | Included in the $99 Logo package | Included at $39; mockups and full curation in the $79 Pro tier |
| Human design review | $399 Full Brand tier, delivered as a recorded review video | Curation happens before marks enter the library; every download is instant |
| Free tier | 100+ logo previews, no free downloadable file | Watermarked JPG previews you can download free |
| Draft privacy | Not addressed on the pricing page | Drafts private by default |
| Refunds | 14-day money-back guarantee | Free tier lets you evaluate everything before paying |
What it costs to match LogoRay Core
Anymark's entry Logo package is $99 one-time with the PNG and logo source files, at the time of checking. LogoRay Core is $39 once for the SVG plus the sized icon, favicon and avatar set, delivered the moment you pay.
Where Anymark is the better pick
- A designer-curated look with strong public testimonials from the maker community
- The $199 Website Kit is broad: color and font systems, website hero, favicon, OG image, brand photos, icons, social assets and a brand book in one purchase
- Honest one-time pricing with a 14-day money-back guarantee, no subscription
Where LogoRay wins
- $39 against $99 at entry. Both entry packages include source files; LogoRay's costs a third as much, at the time of checking.
- Instant at every tier. Anymark's top tier adds a human design review delivered as a recorded video, a step you wait on; LogoRay's human curation happened before launch, so paid files arrive immediately.
- A free file you can hold. Anymark's free tier shows 100+ previews on screen; LogoRay's free tier lets you download watermarked JPG previews to share and compare before paying.
The originality question
Most logo makers assemble logos from large shared icon libraries, which means the same artwork can appear in other companies' logos, and attorneys flag shared stock elements as a non-exclusivity problem when registering a trademark. LogoRay takes the opposite approach: a smaller library of original marks, each approved by a human before it ships, and never drawn from shared clip-art catalogs. No tool can promise a registrable trademark, LogoRay included; if the brand matters, have a professional search run before you commit.
Common questions
Is Anymark a subscription?
No. Anymark uses one-time pricing: $99 Logo, $199 Website Kit and $399 Full Brand at the time of checking, with a 14-day money-back guarantee. Anymark tests its pricing, so you may see different figures on the day you visit. LogoRay is also one-time: $39 Core, $79 Pro.
Does Anymark give you SVG files?
Anymark's $99 Logo package lists logo source files alongside the PNG without naming formats on the pricing page. LogoRay names them: the SVG is included at $39.
Which is faster, Anymark or LogoRay?
Both compose instantly. The difference appears at the top tier: Anymark's $399 Full Brand includes a human design review delivered as a short recorded video, which adds a waiting step. LogoRay's human curation happens before marks enter the library, so every paid download is immediate.
Compose your logo with original, hand-curated marks. Pay $39 once only if you want the files.
Sources
- Anymark pricing (https://anymark.co/)